Loyalty Schemes: Trends in Fashion Retail
Loyalty Schemes: Retail Trends in Fashion Retail trends in 2019 will centre around strategies for maintaining customer loyalty. Customers are growing increasingly time-poor with an astonishing amount of choice, wanting real, instant and obvious value when shopping... Read more
Cybertill Shortlisted for the Knowsley Business Awards 2018!
We are delighted to announce that we have been shortlisted for Medium Business of the Year for the Knowsley Business Awards in what has been a highly contended year! Edward Perry Chair of the Knowsley Place Board and Operations Director of Knowsley Hall and Safari... Read more
The rise and rise of the pop-up store
Hosting a pop-up shop is a growing retail trend, and an ideal approach to reaching a wider audience and increasing footfall to your retail business. With brick and mortar stores your business can be limited in obtaining those customers who might not usually come... Read more
Cybertill nominated for The Amazon Growing Business Awards 2018
Cybertill is thrilled to announced that we have been announced as a finalist for “The Amazon Web Services Digital Business of the Year” award! The award is part of the Amazon Growing Business Awards that will be taking place in London in November. The awards, now... Read more
What do Gen Z want for Click and Collect?
In Cybertill’s consumer research focused on the ever-current, ever-curious Gen Z, we found that when it came to click and collect, even though a dedicated click and collect entrance and car park may appeal to older consumers, Gen Z are not really bothered by these... Read more
Loyalty is Royalty: How to Capture the Gen Z Audience
In the fast-paced retail environment of today, customers have endless choice both offline and online, it can be hard for retailers to entice the always-on Generation Z when there is so much competition out there and they are exposed to so much chatter from retailers.... Read more
Multi channel retail: What’s in-store for Gen Z?
Cybertill research has uncovered UK-specific detail about consumer habits of nu-wave shoppers: Gen Z. First it was the Baby Boomers, then Generation X, followed by the much-talked-about Millennials, and now Generation Z. Born between 1994 and 2010, Gen Z are fast... Read more
Can retailers handle the heat this August bank holiday?
With the hot and stormy weather continuing through till September, the retail revenue potential of the August bank holiday is set to be a scorcher! But, is every retailer prepared for the upcoming extended peak shopping period? Whatever the weather, our bank holiday... Read more
Cybertill nominated for Retail Tech Award!
Pop the Prosecco! Cybertill are absolutely thrilled to announce that we have been shortlisted for Tech Team of the Year at the Retail Week Tech. Awards for our collaboration with Barnardo’s! With over 700 Barnardo’s shops to roll out in, the Cybertill team had to work... Read more
Rachel is a social media superstar who is responsible for growing Cybertill’s social media networks and marketing communications activities. She started her career as an intern at a local charity and within the space of a year has progressed rapidly into her current role with Cybertill.
Rachel has a Masters Degree in Digital Marketing from Liverpool John Moores University. I think it’s fair to say she knows her stuff!
Connect with Rachel on LinkedIn.